Regionstore
Regionstore is an innovative platform designed to bridge the gap between local entrepreneurs in Georgia and the broader regional market. This initiative enables small businesses, farmers, and service providers to extend their reach beyond local markets where sales potential was previously limited.
Client: The entrepreneurial community of Georgia
Case Highlight
The Regionstore platform, spearheaded by NJSSOLUTIONS, has dramatically transformed the way local entrepreneurs in Georgia engage with regional markets. This cloud-based and mobile application empowers businesses to effectively advertise and sell their products and services beyond their immediate localities.
Local entrepreneurs, small businesses, and farmers in Georgia struggled to expand their reach and sales beyond local markets.
Despite having a diverse range of products and services, these small-scale vendors faced limitations in accessing larger, regional markets, which stifled their growth and economic potential.
Challenge
Solution
NJSSOLUTIONS developed “Platroma,” a cloud-based platform complemented by a user-friendly mobile application designed to bridge the gap between local producers and a regional customer base. This innovative platform allows businesses of all sizes to register, advertise their products, and describe the services they offer, thereby expanding their market reach.
Key Features of the Platform Include:
User Registration: Easy sign-up process for businesses to list their offerings.
Product and Service Listings: A streamlined interface for businesses to showcase their products and services.
Market Connectivity: Connects users with fresh produce directly from farmers and services from various regional providers.
Scalable Architecture: Designed to handle increasing traffic as more businesses join and customer interactions grow.
Ambition and Future Goals:
Platroma is not just a marketplace but a pivotal element in revitalizing local economies. With the ambitious goal of capturing 5% of the annual market, valued at $200 million, Platrom is poised to become a key player in the regional commerce landscape of Georgia.
Funding and Impact:
The project received robust support with funding from USAID, disbursed in two installments, which underscored the commitment to fostering economic growth and supporting the entrepreneurial ecosystem in Georgia. Since its launch, approximately 300 businesses have registered on Platroma, signaling a strong uptake and positive response from the community.
Conclusion
